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Expert bloggers tend to create monthly income reports to share with viewers in hopes to help them take away from their own experiences. I am not one of these experts. I have been blogging since August 2017, which is a whopping eight months that Fall for Maine has been live on the interwebs. I spent months beforehand studying up on everything I could. Reading blog after blog on how to start a money making online business. Then in August, I took the plunge. I launched my site and was ready to see the dollars roll in. Shockingly, this did not happen. For the past 7 months, I have created “progress reports” as opposed to an income report because I wasn’t really making any money. My reports were more about my slowly growing following and a way for me to keep track of my site statistics. It is nice to see where it all started, you know?
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Switching Over to an Income Report
So while this post is definitely still going to show my progress, the big question is how it changed to an income report. The very simple answer is, I made some money. For months I have relied on the programs I chat about in my beginner blogger affiliate marketing guide. Unfortunately, nothing was really getting anywhere. I have since chalked it up to just not having enough traffic for campaigns to want to work with me. Which is totally understandable. Companies want to be sure that their products are getting seen, so they are going to look for bloggers that are also getting seen. So my next step was, how do I get seen?
I have really worked hard to create posts that I find interesting. When I started blogging I was writing what I thought would be popular and that got me nowhere. Now as I create content that inspires me I have been creating much longer posts. People want to get all the information they came here for in one post. So writing longer articles is always ideal. I also began creating content around the season and/or popular holidays. Personally, I am always on Pinterest looking up the new trendy ideas for each season or cute outfits for the upcoming holiday. So, I decided to be one of those posts that I have been inspired by.
April’s Top Posts
In April there were three posts that got a lot of traffic on Pinterest which in return brought a lot of traffic to Fall for Maine. Like I mentioned, I wanted to create towards the festivities of the month. A few things came to mind. Spring, Easter, and Home Decor. So I created content I would personally search for on Pinterest.
- 10 Clever Spring Cleaning Hacks That Will Blow Your Mind
- Stunning Opalhouse Favorites at Target That Will Lift Your Spirits
- Enchanted Easter Outfit Ideas for Women & Where to Buy Them
These posts are getting 10,000-20,000 impressions this month! The only thing that I feel I have done differently to create this improvement in traffic is to target my audience. Using relevant hashtags and buzzwords. Creating titles that let your readers know that they are going to get something out of your post. And using the seasonal festivities around me.
Want to make sure that you know what holidays are coming up that could skyrocket your blog like mine did? Download my FREE monthly content calendar cheatsheets to stay up to day on all fun days and ideas that each month has to offer.
Okay, on to the report!
Income from April:
Ads: $4.50 (Google Adsense)
Freelance Writing: $40.00 (Upwork)
Total: $236.50 – Up $232.30 from March <– woohoo!
Please note that most campaigns do not pay immediately and give 30-60 day buffers for payment.
April Social Media Traffic & Stats:
Blog Pageviews: 747 and counting
Instagram: 496 Followers (+39)
Twitter: 1,488 Followers (-15)
Pinterest: 230 Followers & 182.3k Views (+105 and +123.5k)
Facebook: 209 Likes (+9)
Unfortunately, Twitter was in the red this month. I feel as though when I started my blogging journey I really gained so much momentum so fast and I am now unable to keep up with it like I want to. Maybe I should set that as a goal next month!
What Worked This Month:
This month has been awesome for my Pinterest. I decided to really get serious about how I was promoting my blog through this outlet and studied up on how to gain traffic that goes straight to my blog. I changed up my Pinterest profile which skyrocketed my following almost instantly and began joining Pinterest group boards that followed my niche (see the ins and outs of how to join group boards here). I also began creating more pin graphics and really make a brand for my blog. Similar, eye-catching designs that will make pinners want to see more.
Establishing a schedule has been key for me this month. Not only do I see an improvement in my traffic but also my content as well. In my post Mastering a Successful Blog While Working Full-Time I discuss how I schedule my posts a week in advance so that I am always ahead just in case I do not have time after work or something comes up. I have also allotted each scheduled day for a certain genre, therefore, I have the structure for my viewers and myself. Mondays are focused on blogging tips, Wednesdays are more of a random day for creativity and Fridays focus on favorite brands, products or moments. This stability has really worked this month!
What Didn’t Work This Month:
For months I have been telling myself that I will create more emailed content. For some reason, it is just not happening. I think the biggest problem is that I don’t know how. Seeing the bloggers I look up to send me intelligent and creative emails that promote what they are doing makes me so envious. I just need to wrap my head around it I guess, this will forever be on my goals list.
Did I Accomplish My Goals?
- Email Content – See paragraph above
- Create Freebies for my Followers – Yes! Check out my Content Calendar here
- Hit 500 Instagram Followers – I did the other day! But then it went down again…
- Hit 200 Pinterest Followers – Check!
Setting Goals for May
I feel like in order to accomplish big things you have to set big goals. This month I am feeling pretty positive that I can crush what I set my mind to!
- Sell 5 Items in
- my Etsy shop!
- Hit 600 Instagram Followers
- Hit 300 Pinterest Followers
- Get 10 Contributors to my DIY Blogger Babes Pinterest group board.
- Hit 1,000 pageviews on the blog.
- Work with more campaigns!
My first year of blogging has been so exciting and educational so far. I am incredibly grateful to have made it to the point of creating my first income report and am excited to see what next month has to offer! What goals are you setting for the upcoming month? Comment below or find me on Instagram so we can share our blogging journeys together!
Happy Goal Crushing!