How to Choose Affiliate Marketing for Beginner Bloggers
There are three types of bloggers. The ones who blog purely on their passion for writing, those who write purely on their passion for making money. And then there is me, the in-betweener gang.
I have always enjoyed writing, and I have created several blogs just to be too shy to become public with it. Fall for Maine has opened my eyes to a blogging dream I never felt possible. With this being said, the fact that writing as a career is a possibility the affiliate marketing became an interest of mine.
Disclaimer: All affiliates are ones that I use personally. Each program is a place that I shop frequently and/or believe in their products. I would not affiliate myself with a program that I did not know, or use often.
Google Adsense can be the first go to for beginner bloggers looking to earn a little bit of extra cash. I walk through the process of starting your account on Easy Guide to Joining Google Adsense.
Adsense is a program run by Google that allows publishers to insert ads targeted towards their audience into their site. With driven content the readers can click on an ad and you will gain a certain commission dependent on ad type and traffic. Again, there are more detailed descriptions on how this all works in the link above. Some bloggers do not believe in flooding there sites with just a bunch of ads, which is alright. Luckily, there are other types of commision based marketing as well.
Self-Hosting Affiliate Marketing
The only way to be able to begin making a profit with Google Adsense, as well as other affiliate programs, is to become self-hosted. A self-hosted site is a blog that becomes your own server. What this means is that you are not only able to add plugins in that create a commission but you have the freedom to technically adjust your site into the way you desire without feeling stuck under a certain company or outlet. Does that make sense?
Once you have your own account you can refer others to join through your affiliate link and gain a alotted commision for every person who signs on to web hosting through yoru link. Like this one: My Affiliate Link (shameless plug)!
Amazon Affiliate Program
Amazon is another incredibly popular affiliate marketing program for those who are just beginning their blogging journey. For me, this was a no brainer because I am an avid Amazon Prime shopper. If you do not have Prime regardless of blogging, you are not living!
Once you have been accepted into this program you then are able to link any product you would like into your blog using the links that they provide during your search.
Target Affiliate Program
Everybody loves Target.
So when I researched affiliate programs and saw that Target had one I jumped at the opportunity! Target is similar to Amazon in which you apply with your personal and blog information. They accepts 83% of all applications so the opportunities are pretty high. You are then able to link specific products into posts and banners onto your site for people to click on. You then get a percentage of the items sold or ads clicked.
This is my one and only earnings thus far from one of my Gift Guide posts this holiday season. Though the personal information is confidential and I gladly do not have access to it, I was able to see that numerous items were purchased to make up the sale amount. I got a small percentage of each individual item that totalled to the $0.80 listed above.
The only way to create an income with an affiliate program such as Target is to appeal to your viewers enough that they will be interested in purchasing the products you promote. This is why it is so important to only post things that you are completely interested about. A reader will not be encouraged to purchase if they don’t feel that you believe in the products you write about.
When I created my blog four months ago I connected with ShopStyle Collective with a preconceived notion that I would be taking on the beauty blogger niche. As my blog has evolved, I realized I am not a fashion blogger. Therefore, the money I have made with ShopStyle has been miniscule.
However, if you are a beauty and fashion blogger this affiliate marketing tool could be your golden ticket.
Unlike programs such as Target and Amazon, Shopstyle will pay you a small amount for each click whether a reader has purchased the items you linked or not.
Not going to lie, I didn’t even know this was a thing until I saw a fellow blogger mention it in a post! I am already a huge fan of Tailwind and have created my own Free Crash Course for my email subscribers (click the link and I will send the crash course your way)!
If you don’t know what Tailwind is, it is an outlet for you to be able to schedule posts to Pinterest and Instagram ahead of time. Making it possible to promote your content without having to be at your laptop or phone all day long posting one by one. It is great to post more consistant traffic towards your blog.
I have loved it so far and find that it is definitely worth the money! Sign up here!
Dream Affiliate Marketing
I have just scraped the tip of the iceberg when it comes to Affiliate Marketing. As your blog grows more opportunities will come to light. However, do not be afraid to apply for affiliates whether you feel like your blog is “big enough” or not. This is the case with the programs I will feature in this section below.
I am still new to the Bloglovin scene and have just stumbled upon Activate which is an outlet for influencers or advertisers to get a chance to apply for sponsored campaigns. Businesses will send in applications of guidelines (i.e. 1 Instagram Post, 1 Twitter Post) with specifications of what hashtags and terms to used.
If a blogger agrees to these terms there is an opportunity to apply and pitching what would make you the best candidate. Once applied it is just a waiting game. A sponsor can accept or decline your pitch. At this point I have not received any sponsored content, therefore, I do not know the next steps in this process.
Home Depot provides bloggers with opportunities to pitch projects and ideas with their company to create feature posts. This can be organizing small spaces, home renovation or general decor ideas. When it comes to these behind the blog posts I like to be completely honest with my readers so they can use my experiences to their advantages. With this being said, I was denied for this opportunity, which is totally fine! I will try again once again as my brand grows!
The Grove Collaborative is a company that collaboratives with other companies to combine affordable and effective natural products for your home. Some brands they feature include Mrs.Meyers, Seventh Generation and Method. Ranging from cleaning products, personal care and heath and wellness. If these are items that you are passionate about they allow an opportunity to apply for their Influencer Program. In which you can share their values while gaining a commission.
This was another opportunity that I have been declined for at this moment in time. However, this is due to being a beginner. With more experience, more content and more views there is always an opportunity to go back and apply again.
Walmart Affiliate Program
Walmart Affiliate Program is most likely very similar to Target and Amazon. Unfortunately, every time I have attempted to access the location to apply it has not loaded properly.
Stay tuned for my next post on what I have made from these affiliate programs!
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